> ## Documentation Index
> Fetch the complete documentation index at: https://docs.replo.app/llms.txt
> Use this file to discover all available pages before exploring further.

# Etsy

> Increase purchases for your Etsy shop with landing pages that drive traffic to your listings.

Etsy works well for handmade goods, vintage items, and craft supplies. It provides access to Etsy's built-in marketplace and audience, has lower upfront costs (no hosting fees—just listing fees), and includes seller protections and payment processing.

## Why Use Replo with Etsy

Let's say you sell handmade jewelry on Etsy. Your Etsy listing shows your products, but it's surrounded by competitors' listings in the sidebar, generic Etsy branding, and distractions that pull attention away from your shop.

You create a landing page in Replo that tells your brand story, showcases your process (behind-the-scenes photos of your workshop), displays customer testimonials, and explains what makes your jewelry different.

When visitors click **Buy Now**, they're redirected to your Etsy listing to complete the purchase.

| **Replo enables**                                                         | **What stays the same**                                 |
| ------------------------------------------------------------------------- | ------------------------------------------------------- |
| Brand-focused landing pages and sales funnels without Etsy's distractions | Etsy handles payments, seller protections, and disputes |
| Your story, process, and values front and center                          | Your shop stays discoverable in Etsy's marketplace      |
| A/B testing to optimize traffic from paid ads                             | Customer reviews remain on your Etsy listing            |
| Control over messaging and positioning                                    | Order management happens in your Etsy dashboard         |

Etsy's checkout experience includes other sellers' products in the sidebar. Your Replo landing pages and sales funnels build strong intent before redirecting to Etsy, which helps maintain focus on your products.

***

## Setup

<Steps>
  <Step title="Get your Etsy listing link">
    1. Log in to Etsy
    2. Go to your Shop Manager and find your listing
    3. Copy the listing URL (e.g., `etsy.com/listing/123456789/your-product`)
  </Step>

  <Step title="Create a product in Replo">
    Go to your Shop's **Products Page** and create a new product.

    Add your product details and select **Use an external checkout link**.

    Paste your Etsy URL as the external party checkout link.
  </Step>

  <Step title="Add to your landing page">
    Build your landing page in Replo and add your product. When customers click **Buy Now**, they're redirected to your Etsy listing.
  </Step>
</Steps>

***

For more details on setup and troubleshooting, see the [full guide to external checkout links](/commerce/external/introduction).